Marketing Analytics Strategic Models And Metrics
read for Marketing Analytics: Strategic Models and Metrics Free download and Read online by Stephan Sorger Marketing Analytics: Strategic Models and Metrics
If most digital marketing programs or campaigns have a weak area, its analytics.
Marketing performance measurement . Analytics convert data to actionable information and models that guide strategic . , Metrics for Marketing .
Marketing Analytics: Strategic Models and Metrics gives marketing students and professionals a practical, structured, and comprehensive guide to marketing analytics.
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